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Roll:
Production, Concept, Direction, Design, Live Action, Social
Credit:
Client: L’Oreal
Agency: Saatchi & Saatchi Tokyo
Creative Director: Miki Shiraishi
Account: Yumiko Agarihama
Producer: Brendan Cravitz
Production: Ground Control
Director: Karl Oskarsson, Duncan Horn
Producer: Michael Stanish
CG: nineteen twenty
Music: Yessian
Ground Control collaborated with Saatchi & Saatchi Tokyo and L’Oréal to produce the ‘FLAME and AMPLIFIED’ campaigns for Shu Uemura. This project encompassed concept development, direction, design, live-action production, and social media content.Part of the delivery was a suite of assets that were used globally across all media including OOH, POS especially for airports and Social Meida.
