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Creative culture in motion
—from Tokyo and London to the world.
WITH 10 YEARS EXPERIENCE IN THE CREATIVE INDUSTRIES IN TOKYO AND LONDON, GRCON MAGAZINE EXISTS TO SHARES OUR KNOWLEDGE – CONNECTING THE DIVERSE WORLDS WE LIVE, WORK AND ENJOY. HERE TO PROVIDE OUR AUDIENCE WITH USEFUL FACTS AND LOCAL EXPERTISE.
10年以上にわたり、日英を中心に世界で活躍するGround Controlが、ロンドンと東京を拠点に広告・アート・カルチャーの“今”をキュレートする、グローバルな視点のクリエイティブWEBマガジン
December 19, 2025
The ACC (All Japan Confederation of Creativity) is a Japanese advertising association that hosts one of the most well-known ad awards in the country. There are several categories, so I’ll highlight a few ads that are interesting, unique, and distinctly Japanese in style…
October 1, 2025
7月、細野晴臣が数年ぶりにロンドンでコンサートを開いた。デビュー55周年プロジェクト「HOSONO MANDALA」の一環のプロジェクトであり、久しぶりのロンドン公演ということもあって、チケットはプレミア状態。アメリカから飛んできたファンもいたらしく、会場は特別な熱気に包まれていた…
December 19, 2025
Japanese cinema is known for its incredible variety of styles, genres, and cultural influences, and over time it has gained increasing recognition around the world through distribution. In the UK in particular, the way Japanese films have been distributed has played a key role in shaping how they are viewed and appreciated…
December 1, 2025
クリスマスは、プレゼントだ、ご飯だ、と消費者の財布の紐が緩むこの国。様々なブランドが”クリスマス広告”を発表し、話題になるのも毎年恒例。素人ながら、今年の話題になっている広告と、そのポイントを抑えていきたい。…
November 1, 2025
More than 20 years have passed since the global phenomenon of Harry Potter first began, yet the series continues to be loved across generations. And surprisingly, Japan is one of the biggest Harry Potter nations—second only to the United States…
September 1, 2025
日本に降り立ったその瞬間は、バルセロナから初めてこの国に訪れた人間として、なんだか土曜の朝の、日本のアニメが流れっぱなしだった、あの世界に迷い込むような感覚があった。私の周りで歩いている人たちは、なんだか妙に見覚えがある感じ…
November 28, 2025
A question I often get asked abroad. When people think of famous Japanese food, sushi is usually the first thing that comes to mind. But right next to sushi, you’ll often find another global favourite: ramen…
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Ground Control is a production company providing creative services for brands and public organisations.